Rowena, TX

Population
199
U.S. Census American Community Survey 5-Year · 2024
Elevation
1,762 ft
USGS GNIS community points and 3DEP elevation · GNIS 2026-07-06; USGS 3DEP sampled 2026-07-23
Median Home Value
$158,100
U.S. Census American Community Survey 5-Year · 2024
Median Income
$59,632
U.S. Census American Community Survey 5-Year · 2024
General Quality
Overall rating out of 100

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About Rowena

Founded in the late 1890s along the Santa Fe rail line, Rowena started as a farming settlement built largely by German and Czech immigrants. Cotton farming and ranching quickly became the backbone of the local economy, establishing a proud rural heritage that still defines the area today. The town also holds an unexpected claim to fame as the birthplace of Bonnie Parker, the notorious Depression-era outlaw of Bonnie and Clyde.

Today, Rowena is a quiet, unincorporated community sitting about eight miles southwest of Ballinger. Life here moves at an easy pace, anchored by wide-open farmland, a local post office, and deep neighborhood ties. Local tradition comes alive at gatherings like the annual St. Joseph Church fall festival, where families come together for homemade sausage dinners, live auctions, and classic carnival games. It is a peaceful, tight-knit pocket of West Texas ideal for anyone seeking simple country living.

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